The Difference Between OTT & CTV [INFOGRAPHIC]

In order to reach your target audience, it's crucial to use various channels to improve your ability to connect and engage with them. On average, multi-platform marketing shows 91% greater customer retention. Marketers advertising across multiple...

Why You Should Be Investing in OTT Advertising

Over-the-top (OTT) advertising is a kind of advertising that people view on the internet via online video streaming services or particular devices. People can view OTT ads on streaming services like Hulu, YouTube TV, and others, while devices...

4 Quick Tips for Successful OTT Advertising in Portland

Over-the-top (OTT) marketing is one of the best ways to reach an audience that's truly interested in what you're selling. You can use OTT advertising to reach people who don't watch live TV, with the ability to connect with more targeted...

What is OTT and How Can It Help Your Business

The world of advertising is in a continual state of flux. In the past several decades alone, the marketing "spotlight" has shifted from radio to TV to the Internet—and now one of the latest trends is OTT.

Of course, OTT is rapidly growing in...